APA Style

McCarthy, E, J, (, W, D, P, A. (1987). Basic Marketing: A Managerial Approach (-). America: America: IRWIN,.

MLA Style

McCarthy, E, Jerome, (dan, William, D., Perre, Ault). "Basic Marketing: A Managerial Approach". - America: America: IRWIN,, 1987. Manajemen.