APA Style
Clow, K, E., McDonald, S. (2012).
Integrated Advertising, Promotion and Marketing Communication (5).
New York:
New York: Pearson Education,.
MLA Style
Clow, Kenneth, E.., McDonald, Sandra.
"Integrated Advertising, Promotion and Marketing Communication".
5
New York:
New York: Pearson Education,,
2012.
Manajemen.